09:44 05/07/2010
“Not using invoices to communicate with customers is like buying advertising space in a newspaper and leaving it empty,” says Ewa Woldenius, Marketing and PR Manager at Volvofinans Bank in Sweden.
08:44 17/07/2010 REPORTS & TRENDS
Transparent and global – the future is here, in the shape of a democratic market in which honesty counts most and distance is meaningless. The digital revolution has turned things upside down. “The way we do business has changed completely,” says Johan Ronnestam, an innovator and entrepreneur with his finger on the pulse of future trends and communication.
11:10 21/07/2010
At the Norwegian Automobile Federation effective communication means ”saying something relevant in an understandable manner”. Trond Iversen, VP Marketing at the largest automobile organization in Scandinavia, tells us how they do just that.
08:44 25/06/2010
Troels Hansen has been following trends and developments in marketing and consumer behaviour for many years. “Opportunities for communicating are endless today. The only way to cut through the media noise is relevance, relevance and more relevance.”
14:57 10/06/2010 eSERVICES
More and more people want their insurance documents digitally in e-Boks rather than by mail. Around 200,000 Tryg customers have signed up since 2008 – and that number is increasing by one thousand every week.
11:13 22/03/2010 RESEARCH & THEORY
Most people assume that electronic communication is greener than paper-based information. “But we need more facts. There is not enough evidence to confirm this assumption,” says Gaute Hartberg who leads environmental work in the Norwegian trade union NHO Grafisk.
13:18 24/06/2010 eSERVICES
Strålfors has won a postal industry Oscar for the third year in a row. Strålfors’ solution for secure information management, eComOne, has won the e-Commerce category of the 2010 World Mail Awards.
15:01 10/06/2010 eSERVICES, eINVOICE B2C, eINVOICE B2B
Communicate electronically with customers? "Yes, absolutely, but only if that's what the customer wants," says Ole Borgerud from Hafslund Fakturaservice.
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